Fractional CMO Services with Kelsey Reidl

The perfect solution for small teams who are balancing multiple projects and ideas, who have difficulty with long-range planning & measurement of the effectiveness of their marketing, and who are seeking expert advice as they level up their approach to strategic marketing.

★★★★★

Hi, I’m Kelsey Reidl. A Professional Marketing Consultant & Fractional CMP for over 10 years.

Marketing isn’t your expertise, it’s mine!

My passion for marketing has helped 100’s and 100’s of small-medium sized business, solo entrepreneurs (both new and established) and small business owners to grow revenue inside their business through the implementation of a structured and data-driven marketing strategy.

When we work together, we balance you (& your teams) creative and passionate skillset with trusted growth marketing tactics that can be objectively measured! The result? A foolproof marketing plan that is proven to help you reach your business goals.

I offer Fractional CMO Services because I know that what you need is NOT another "One-Size-Fits-All Digital Course" or Generic Marketing Formula. You've tried that, as well as sending your team to random workshops and buying online courses… and it simply did not work or produce consistent results.

What you actually need is someone who is dedicated to creating a strategy, tracking success and making adjustments to your marketing plan for predictable growth. You also need someone who is able to identify your top constraint within the overall business strategy at any given money, so that you know exactly what to focus on for the most result.

Oh hey, that's me! 👋

When I'm not studying Marketing, I'm also an avid cyclist, a coffee addict (espresso, please!) and can often be found paddling the river with my husband, chasing my little guy around at the park, or snuggling our rescue pup.

  • Professional Marketing Consultant for the past 8 Years

    Digital Marketing Certificate from The Canadian Marketing Association

    UX / UI Visual Design Graduate from BrainStation

    Completion of Semrush SEO Academy

    Marketing Manager for Top Health Food Companies Vega & Garden Of Life

    100's hours testing and studying Direct Response Marketing

    CampTech Instagram and Facebook 101 & 201

    Kaity Griffin - Profitable Promotions, Google Ads Certification

    Marie Forleo’s The Copy Cure

  • Planned events and implemented experiential strategies that reached 100,000+ people and that drove over 1 million in sales in our region.

    Managed the development of unique partnerships, trustworthy affiliates, and brand engagement

    Launched a company-wide Social Media School that trained staff how to use social within the workplace.

  • Created a Content Marketing Plan that included Blogging, YouTube Videos, Paid Ads, Organic Social, Email Marketing.

    Results = Grew our Social Media Following from Zero to over 10,000 in under 12 months & Created a Private Detox Community with 7,000 members)

    Launched the 1st ever Community Marketing Strategy to grow Brand Awareness

  • Developed innovative internal processes including; goal-setting, performance management, employee evaluations, company culture, operational processes, and community engagement

    Fostered relationships with local businesses, practitioners and vendors; created partnerships

    Planned store launch activities and associated budget proposals for marketing events

I help you lay a solid foundation for your next wave of brand & revenue growth. We’re talking strategic goal setting and marketing plans for the year, setting up all of the little moving parts of your funnels, and launching measurable marketing initiatives that actually make sense for YOUR business.

And don’t worry, this isn’t some “set it and forget it” situation—I’m with you every step of the way.

Through weekly (or bi-weekly) marketing meetings, we’ll check in, review progress, and tweak the strategy until we have a winning combination. I tackle the big-picture stuff like building your marketing roadmap, driving strategy, and tracking key metrics so you can focus on running your business and letting your team be their best, creative selves without sweating the details.

High-level strategy? Yes!

Nitty gritty tactical support as you and your team implement? Yes!

Connecting the dots across your marketing efforts? Yes!

Turning your existing marketing chaos into real results? Absolutely!

Trust me, we’ll turn that “marketing overwhelm” into actual momentum.

When you hire a fractional CMO, you get expert level marketing leadership, without having to commit to the full-time salary of a traditional C.M.O.

This can be a great way to take your start-up enterprise or small business to the next level without breaking the budget.

My Process Is Unique!

1. Let’s Get to Know Each Other

We kick off with a connection meeting. This session is all about understanding your team, history, roles, and current efforts.

Why this matters: By taking the time to truly know your business, I can identify what’s working well, what needs fine-tuning, and uncover untapped opportunities for growth.

2. Crafting a Tailored Growth Plan

Using insights from our initial meeting, I’ll develop a comprehensive plan that outlines specific initiatives, priorities, and measurable outcomes designed for your business needs.

3. Setting Up for Success in Asana & Slack (or using your existing software)

To keep everything on track, I’ll set up a dedicated project management system in Asana and a place for our team to chat in Slack.

Why this works: Effective collaboration and visibility are key to executing any plan. Asana makes it easy to track tasks, deadlines, and progress. Slack makes ongoing communication easy and it’s also how we build team culture.

4. Weekly Check-In Meetings

Why this matters: These meetings don’t just help us stay aligned; they create a rhythm of accountability, ensuring no opportunity falls through the cracks.

5. Continuously Optimize for Better Results

Success isn’t static. Based on performance data, I’ll regularly fine-tune strategies to make sure our efforts are delivering the best possible outcomes.

Hire a Fractional CMO / Marketing Consultant to establish clear, repeatable system for executing effective marketing campaigns & to ensure you have confidence in your overall strategy.

This 6-month collaboration is exactly what you and your team need for greater clarity, efficiency, and impact within your marketing strategy.

I work with clients all over the USA and Canada.

Marketing isn’t your expertise, it’s mine!

As your Business & Marketing Consultant, my job is to help you grow your business using the power of marketing. Due to the high-touch nature of this offer, I can only take on a few clients per year. The best way to see if I am the right Marketing Consultant for you is to apply with this quick form.