317 Marketing Trends for 2024: What You Need To Know Now To Stay Ahead Of The Curve!
Marketing is vital to the success of any business, because it's how you connect, communicate and ensure that customers feel comfortable spending their hard earned money with you.
In this episode, Kelsey makes her Marketing Trends & Predictions for 2024!
1. The Importance of Adapting to Social Media Trends
The evolution of social media into publishing platforms
How algorithms favor in platform content creation
Example of using Instagram for broadcasts instead of redirecting viewers elsewhere
2. The Need for Genuine Social Interaction on Social Media Platforms
The shift from social media as simply a marketing tool to a platform for genuine interactions
The unpredictability and constant changes in social media algorithms
The emphasis on generating good, engaging content over gaming the system
3. The Significance of the Founders Health in Marketing Your Business
The increasing popularity of topics like biohacking and morning routines
4. Importance of Clear Positioning and Effective Communication
The need for clear messaging for successful marketing
5. The Role of Conversion and Sales in Marketing
The emphasis on having an effective sales process
The importance of a complete marketing funnel, including upselling and customer nurturing
The impact of neglecting the sales process on income
6. The Resurgence of In-Person Events in Marketing
The success of businesses offering a blend of online and offline programming
The crucial role of primal human connections in business success
The effectiveness of hosting in-person events and retreats over online options
Episode Time Stamps:
[00:00] Marketing trends: focus on your platform.
[05:00] Social platforms favor creators creating within platform.
[08:59] Algorithm based on data, post good content.
[10:59] Entrepreneur health impacts brand attractiveness in 2024.
[16:42] Relationships and physical community are essential for success.
[19:14] Return of in-person events is trending.
[24:39] Positioning and clarity are vital for success.
[26:19] Unique attributes, reason to care, capitalize.
[29:32] New people in ecosystem, need sales pitch.
[32:49] Marketing help for 2024: identify leaks and fix.
To connect with Kelsey:
Access the transcript for this episode:
Tune into this episode with on your podcast app of choice:
Mentioned on the Episode:
Did you know that 70% of all online experiences begin with a search engine.
Every day millions of people log on to search engines like Google to find solutions, answers and content that meets their search intent. Whether they're searching for a pair of women's jeans, overalls, or a nutritionist that can help them with weight loss, search engines have become an integral part of our daily lives.
And your business should be showing up on page one. But with so many businesses competing for visibility online, it can be tough to stand out from the crowd.
That's why I created every day SEO simple self study course on SEO.
>>>Click here to learn more