Kelsey Reidl

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132 Say YES & figure it out later w/ The CEO of Healthy Crunch, Julie Bednarski

Julie Bednarski - Chief Crunching Officer & Founder of Healthy Crunch Julie B.JPG

Julie Bednarski

Chief Crunching Officer & Founder of Healthy Crunch


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Health-lovers & crunchy-snack lovers, unite!

Healthy Crunch is on a mission to innovate everyday foods by making them healthier and better tasting & today I get to sit down face to face with their founder aka (Chief Crunching Officer) Julie Bednarski.

Julie Bednarski is a dynamic and energetic entrepreneur with over a decade of experience in the food and nutrition industry. Her entrepreneurial spirit was fostered at a young age, and when she realized there were few healthy options to fuel her love for snacking, she set out to solve the problem. In 2014 she used her expertise as a chef and Registered Dietician to create Healthy Crunch.

Healthy Crunch is a staple item in our kitchen & it should be a staple in yours, too.

Here's how I am currently loving their products...

  • I spread their chia jam on toast with tahini or peanut butter,

  • I snack on their SchoolApproved granola bars - contain 1 billion GanedenBC30 probiotics per bar. This is also the first granola bar in Canada to have only 2 grams of sugar per bar,

  • I satisfy my sweet tooth with their Chocolaty Seed Butter Spreads...

& the best part… their products are better-for-you, with less sugar, more fibre, they’re better tasting, many are Keto Certified, vegan, paleo, and allergen-free. Visionary approved!

What began with recipe development in Bednarski’s kitchen, has now emerged as a top competitor in the market.

On a mission to create better-for-you foods, Healthy Crunch has launched the first School Approved® snack line. School Approved® products are free of major allergens, made in a gluten-free, peanut-free, tree nut-free facility, low in sugar, and high in fibre. This move comes as parents are hungry for healthy alternatives; especially since COVID-19 has highlighted the importance of a nutritional full-rounded pantry.

“Many of the snacks we’re used to seeing, lack the nutrients our bodies need, and are filled with sugar. Our School Approved® line has taken this white space and filled the gap with delicious alternatives — everything is dietician and chef-approved,” says Founder, Registered Dietitian and Chef Julie Bednarski.

This is not the first time Healthy Crunch has made an industry disruptive move. Last year the company launched Canada’s first allergen-free Trail Mix. Along with the Trail Mix, the new School Approved® line includes: 

  • Granola Bars: Healthy Crunch Granola Bars contain 1 billion GanedenBC30 probiotics per bar. This is also the first granola bar in Canada to have only 2 grams of sugar per bar. Each bar includes one serving of fruits and vegetables, is allergen-free and is School Approved®.

  • Seed Butters: Healthy Crunch Seed Butters are Canada’s first and only keto-certified and School Approved® nut-free spreads — the chocolate flavour is the first time a nut-free chocolate spread has been introduced to the market. Seed Butters are allergen-free, School Approved® and only contain 1 to 3 grams of sugar per serving. 

  • Chia Jams: Healthy Crunch Chia Jams are the World’s first and only keto-certified jams to hit the market. Chia Jams are naturally sweetened with only 2 grams of sugar per serving. Chia seeds provide extra protein, fibre and omega-3 fats.

In this episode we talk about…

  • The launch of a brand new product (it’s super cool) — tune in to find out what it is!

  • Nobody has what YOU have

  • How she got her products on the shelves of Cineplex, Costco, Whole Foods, Starbucks, etc.

  • Secrets for getting listed in major retailers

  • How NOT to take things personally as a business owner

  • Not pigeonholing yourself when you name your business (naming is a tough part of starting a business!)

  • Tips for selling and networking 24/7

  • Her secret sauce to successful pitches to retailers

  • How vision boards have helped her actualize some MASSIVE personal and professional goal 

  • One of the skills that she’s currently working on upleveling 

  • & SO MUCH MORE

For more information about Bednarski and Healthy Crunch visit:

www.healthycrunch.com

https://www.instagram.com/healthycrunch/

https://www.instagram.com/julieswholelivingkitchen/

#happycrunching


p.s. There are 3 things you'll want to know right now!

  1. Join me on Instagram for a fun Healthy Crunch Giveaway with 20 products valued at $100's of dollars, click here if we’re not connected

  2. Ready to say goodbye to Inconsistent & Slow Growth in your business? Explore how Marketing Coaching could support you in reaching your first 6-figure year.

  3. Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.